Product Comparison Matrix

Feature / FactorKlick3D (CHG)MatterportOther 3D/VR Platforms
Access Browser-based (HTML5/WebGL). No downloads, no apps, no VR headset. Requires Matterport app or hosted viewer. Often optimized for mobile app. Often requires app install, headset, or custom viewer.
Hardware Works with existing 3D models or assets (Unreal/Blender, etc.). No proprietary camera needed. Proprietary Matterport cameras (Pro2, Pro3) or compatible 360° cameras. Usually requires specific capture hardware or LIDAR devices.
Flexibility Fully customizable: real estate, yachts, vehicles, education, gaming, eCommerce. Mostly real estate & interior spaces. Limited flexibility outside that domain. Niche specialization (e.g. VR events, training), but siloed.
Interactivity Teleports, gamified HUDs, clickable hotspots, configurators, refer-to-earn integration. 360° walk-throughs, tags, and measurement tools. Varies: some support interactivity, but often limited or static.
3D Quality Photoreal Unreal Engine environments; can pre-visualize unbuilt developments. Photogrammetry-based capture — very accurate for existing spaces, but limited creative freedom. Mixed quality; often depends on hardware and rendering pipeline.
Deployment Speed Can spin up branded portals in weeks; templates allow repeatability. Requires physical capture time + processing. Depends: custom VR builds often take months.
Branding & Ownership White-label, you own the assets, data, and 3D spaces. Matterport retains hosting control; limited white-label. Many retain control, subscription-based, locked ecosystem.
Integration Can embed in websites, CRMs, e-commerce, blockchain (NFTs, tokenization, ADA payments). Embeddable, but limited eCommerce/blockchain integrations. Integration usually custom, expensive.
Costs One-time build cost + optional SaaS tiers (customizable). No expensive hardware lock-in. Hardware ($3K–$6K) + recurring subscription ($10–$300/mo) + hosting fees. High setup cost, licensing, ongoing hosting.
Target Market Real estate developers, agents, luxury brands, education, corporate training, tourism. Realtors, brokers, property photographers. VR enthusiasts, niche industries, training platforms.
Scalability Designed for multi-sector SaaS rollout (Real Estate, eComm, Corporate, Lifestyle, Gaming, Education). Primarily one vertical: real estate tours. Often siloed into a single industry vertical.
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