KLICK3D FOR REAL ESTATE & OFF-PLAN SALES
Let Buyers Explore
Before It's Built
Interactive browser-based 3D that helps prospective buyers understand properties, apartments and developments — wherever they are.
THE OFF-PLAN CHALLENGE
People Are Being Asked to Buy Something They Cannot Yet Visit
Selling completed property is difficult enough. Selling something that does not yet physically exist creates another challenge.
Plans, CGI images, brochures, video and physical models can all help buyers imagine the finished development.
But each presents the property from a viewpoint selected for them.
What if the prospective buyer could explore the proposed property for themselves?
KLICK3D adds interactive exploration to the existing property sales toolkit.
Buyers can move through appropriate spaces, understand their relationship to one another and investigate the areas that matter to them personally.
FROM VIEWING TO EXPLORING
Let the Buyer Control the Visit
Conventional property marketing remains valuable.
KLICK3D does not need to replace photography, CGI, video, brochures, floor plans or physical models.
It adds something those formats cannot provide in the same way: freedom to explore.
Photography & CGI
Show carefully selected views, finishes, details and architectural intentions.
Video
Create atmosphere, tell the development story and guide prospects through a controlled presentation.
Plans
Provide precise information about dimensions, layout and relationships between spaces.
Physical Models
Give visitors to a sales suite a useful overview of the development and its surroundings.
KLICK3D
Lets the prospective buyer enter the digital environment and decide where they want to explore.
Use Them Together
Combine existing sales media with interactive 3D to create a richer property presentation.
SPATIAL UNDERSTANDING
Help Buyers Understand What They Are Considering
Floor plans contain a great deal of information, but not every buyer finds it easy to translate a two-dimensional drawing into the experience of living in the finished property.
How does the entrance connect with the living space?
How large does the room actually feel?
How does the terrace relate to the interior?
Where is this apartment within the wider development?
What will I see as I move through the property?
Interactive 3D gives buyers another way to answer those questions.
Human-scale references or avatars can also help communicate proportions rather than leaving the buyer to interpret an architectural camera view in isolation.
OFF-PLAN SALES
Start Presenting the Property Before Construction Is Complete
The sales opportunity does not need to wait for the finished building.
Where suitable design and 3D source material is available, KLICK3D can form part of the pre-construction sales and presentation process.
Apartments
Let prospects explore proposed living spaces and understand layouts before physical completion.
Houses & Villas
Present interiors, exteriors, gardens and the relationship between different areas of the property.
Residential Developments
Help buyers understand individual homes within the context of the wider development.
Amenities
Present shared facilities, landscaping, leisure areas and other important parts of the proposed development.
Multiple Property Types
Give prospects routes towards different units, layouts or property types where the project requires it.
Development Context
Help explain how buildings, public areas, access and other important elements relate to one another.
SELL WITHOUT BORDERS
Let International Buyers Explore Before They Travel
The buyer does not need to be standing in the sales suite to begin understanding the development.
A browser-based experience can be shared with prospects, introducers, agents and other decision-makers in different locations.
Before Travel
Give prospects more information and context before asking them to arrange an international viewing.
Remote Conversations
Use the project as a shared visual reference during online sales discussions and presentations.
Overseas Agents
Give authorised partners and introducers an additional presentation tool for appropriate projects.
Family & Advisers
Make it easier for other people involved in a purchase decision to understand what is being considered.
After the Meeting
Give interested prospects somewhere useful to return after the initial sales conversation.
24/7 Access
Keep the digital presentation available beyond sales-office hours, events and scheduled appointments.
MORE THAN A VIRTUAL TOUR
Make the 3D Experience Part of the Sales Process
KLICK3D does not need to sit separately from the rest of the development's sales material.
It can help connect exploration with information and the appropriate next action.
Property Information
Present relevant details, specifications and supporting information alongside the experience.
Hotspots
Explain important features while the buyer is actively exploring the environment.
Images & Video
Incorporate appropriate existing sales and marketing media into the wider digital journey.
Calls to Action
Give interested prospects a clear route to request more information or continue the conversation.
Website Journey
Connect the experience with relevant development pages, property information and other online content.
Enquiry Process
Direct interest towards the appropriate sales or human follow-up process.
ONE ASSET — MULTIPLE TOUCHPOINTS
Before. During. After.
A KLICK3D property experience can support more than one stage of the customer journey.
Before
Use digital campaigns, websites, email and direct sharing to introduce prospects to the property or development.
During
Use KLICK3D in sales suites, meetings, remote presentations, exhibitions and conversations with buyers.
After
Give prospects something meaningful to revisit and share after the presentation or physical viewing has finished.
WHO CAN USE KLICK3D?
Built Around the Property Objective
Property Developers
Present developments and individual properties before and during construction.
Agents & Brokers
Give prospects an additional way to experience selected properties before arranging a physical viewing.
Architects
Help customers and stakeholders understand proposed spaces and architectural relationships.
Interior Designers
Present proposed environments and help customers understand how spaces may look and feel.
Sales & Marketing Teams
Add interactive 3D to the wider campaign, presentation and buyer journey.
3D & ArchViz Studios
Extend suitable existing visualisation work towards interactive browser delivery.
KLICK3D + SIRE
3D Technology Applied to Real Estate Outcomes
KLICK3D provides the interactive 3D capability.
SIRE applies Carl Henry Global's wider digital capabilities to the needs of property developers, agents and other real-estate professionals.
That means the discussion does not need to begin and end with creating a 3D model.
Are you trying to explain an unbuilt concept?
Help buyers purchase with greater confidence?
Sell to international prospects?
Improve presentations and exhibitions?
Turn completed projects into material that supports future sales?
Those are business outcomes. KLICK3D can be one of the tools used to achieve them.
ALREADY HAVE 3D?
Your Existing Assets May Already Contain Much of the Work
Developers and architects frequently already have valuable digital material created during design, planning, visualisation and marketing.
This can include architectural models, ArchViz assets, Blender files, CAD material, Unreal Engine projects, renders, plans and other source information.
We can assess suitable existing material before proposing that anything is rebuilt.
The objective is to determine what can be reused, what needs to be adapted or optimised and what additional work is required for the intended KLICK3D experience.
SEE IT FOR YOURSELF
Explore Live Property Demonstrations
Don't judge interactive property presentation from a screenshot.
Enter the demonstrations, move around and experience the difference between looking at a property visual and exploring an interactive environment.
Le Renzo — Mareterra
Explore a KLICK3D demonstration based around a landmark Monaco residential environment.
Azur Bay Residences
Experience another example of browser-based interactive residential presentation.
All Demonstrations
Explore the wider KLICK3D demonstration collection and see different applications for yourself.
YOU DON'T NEED TO START WITH EVERYTHING
Start With the Property That Matters
A KLICK3D project does not need to begin by modelling an entire development in maximum detail.
A practical starting point might be a particular property type, show apartment, house, sales environment or other defined part of the project.
Once the workflow and commercial value are established, the experience can be extended where appropriate.
YOUR DEVELOPMENT
Show Us What You Have.
Tell Us What You Want Buyers to Understand.
You may already have plans, renders, CAD, architectural models, an Unreal Engine project or other useful 3D assets.
Show us the available material and explain what you are selling, who the buyers are and what you want them to experience.
We can then discuss a practical KLICK3D starting point.
EXPLORE FURTHER
