Innovation Edition
Six Ways We’re Helping Businesses Compete in the AI & Digital Era
From AI Visibility and smarter Digital Marketing to Immersive 3D Sales Experiences, here are six CHG innovations designed to make businesses easier to find, easier to understand and easier to grow.
We haven’t exactly been idle this summer...
Summer is often described as the quiet season. Ours has been rather different. Over the summer months we have been updating, testing and improving a growing set of CHG tools, products and ideas designed to help businesses work more productively, become easier to discover, communicate more clearly and create better ways to win customers.
Some are already working tools, some are developing platforms, and some are deliberately being tested in the real world before we build them further. The common theme is simple: technology should solve a useful business problem, not become another problem to manage.
Below are six innovations we believe are especially worth watching as we move into Q4.
— Carl Henry
Be the Business AI Can Find, Understand — and Recommend
Customers are increasingly asking Google AI, ChatGPT, Copilot, Perplexity and other AI-enabled systems for answers, comparisons and recommendations. aiVIP helps businesses strengthen the information, structure, evidence and digital signals these systems use to understand who you are, what you offer and why you may be relevant.
Explore aiVIPAI is Dominating Search Results — Is Your Website Ready?
A practical introduction to what is changing in search, why it matters and what businesses can begin doing about it.
Read / get the book →
Find Out What AI Sees When It Looks at Your Website
You cannot improve what you cannot see. The aiVIP Scanner gives businesses a fast diagnostic view of how well a website supports modern AI and search discovery, highlighting weak or missing signals and explaining why the findings matter in practical business terms. The goal is not a wall of technical jargon, but a clearer answer to one useful question:
“What should I do next?”
Scan Your Website — Free
Let Customers Explore Before They Buy
A photograph can show a product. Interactive 3D can let a customer experience it. KLICK3D creates browser-based 3D sales experiences that can help customers explore products, properties, environments and complex propositions without specialist software. For high-value, visual or not-yet-built products, that can make an idea easier to understand, discuss and buy.
Experience KLICK3D
Turn the Contacts You Already Have Into Opportunities You Can Act On
Most businesses have more potential inside their existing relationships than they realise. DIA Synapse is being developed to connect contacts, conversations, opportunities, promises and next actions so useful relationships do not disappear into an address book. The objective is simple: help turn information and human context into timely commercial action.
Discover DIA | Digital Intelligence Agency - Synapse
Turn Marketing From a Collection of Tasks Into a Coordinated System
Marketing becomes difficult when several products, audiences, campaigns, assets, emails, social posts and follow-ups are moving at the same time. aiMAM is being developed as a multi-campaign management system designed to organise those moving parts and use AI to assist with research, content, personalisation, campaign knowledge and follow-up.
aiMAM | AI Marketing Action Machine
Bring the Yacht Show to the Customer — Wherever They Are
VYE combines interactive 3D environments with digital sales and marketing to explore a new way of presenting yachts, brokers, shipyards, destinations and marine brands. The concept is designed to extend the sales environment beyond a physical show or marina, allowing prospects to explore and engage online before, during and after an event.
Discover VYE | Virtual Yachting ExperienceWhat do you want to achieve?
Not every business problem begins with knowing the name of the software or service you need. Our developing CHG Solutions Engine is intended to work the other way around: start with the outcome you want, the problem you are facing or the question you are asking, then guide you towards useful information, practical options and the most relevant CHG or third-party solution.
Custom Solutions Design System
Sometimes the right solution does not exist off the shelf. We can analyse the business problem with you, define the desired outcome, review existing tools and then recommend one of three routes: use an existing solution, customise and integrate suitable software, or design and build a purpose-made business tool. The aim is not to build software for the sake of it — it is to find the simplest credible route to the result you actually need.
